Written by: michael shadforth

from property only

When is the last time you gave someone a little encouragement? A pat on the back, a positive endorsement of their efforts or qualities, or even just a smile and a thumbs-up? Hopefully, you won’t have to ponder for too long, as it is a life-changing habit. Not only does the recipient get value out of encouragement, but also the encourager reaps the benefits – whether it be more positive, contented and motivated employees/colleagues or your child trying just that bit harder in one of their endeavours. Everybody needs encouragement, regardless of their skillbase, circumstances or even attitude.

What has this got to do with property? Well, quite a lot! My father, John Shadforth, founded The Encouragement Foundation, driven by the philosophy that the value of encouragement in our society needs to be promoted. My father has had a lifelong involvement in the property and construction industry as a developer, investor and syndicator. One of the things he’s particularly enjoyed is helping others to achieve their goals; founding The Encouragement Foundation is his way of giving something back!

A concept that started with a simple premise has gained momentum, with many corporate sponsors and philanthropists embracing the ethos of the foundation and supporting the ongoing initiatives. In early May, The Little Book of Encouragement was launched at the University of the Sunshine Coast, aimed at helping individuals to unlock their potential. 

In the aftermath of the GFC, every business operator, particularly in the property industry, should reflect on the value of encouragement and the impact on your business of positive, focused individuals striving, through encouragement, to achieve outstanding results. Perhaps the businesses that survived the economic downturn in a more robust manner already know the value of encouragement.

It’s not difficult, it’s free and it works. Give it a try! 

www.theencouragementfoundation.com